The first physical AI fashion show, held at the robot park — MACH 33
On 28 May 2026, human models and robots shared a runway at Galaxy Robot Park. The event previewed what the park itself would become.
Key takeaway‘MACH 33: Physical AI Fashion Show’ was staged by Galaxy Corporation at Galaxy Robot Park in Gangdong-gu, Seoul, on 28 May 2026. According to ZDNet Korea, ten robots and ten outfits were presented, and the children’s robot fashion brand ‘MACH 33’ is due to launch at the end of 2026. Development took about six to seven months and had to address robots shutting down once battery temperature passed 80°C.
Ten outfits, ten robots
Ten outfits were unveiled, each themed on one of the company’s ten stated values — love, happiness, dreams, family and the universe among them — and models wearing them moved together with ten robots in a performance. That is the account in ZDNet Korea’s on-site report of 28 May 2026.
The ten design concepts listed in the report were love, happiness, dreams, thought, family, infinity, transhumanism, Mach, humanity and the universe. The event was staged by Galaxy Corporation at Galaxy Robot Park in Gangdong-gu, Seoul, and the outlet introduced it as the world’s first physical AI fashion show.
A robot kickboxing contest was held as a side event. The ten outfits were the first public line-up of a robot fashion brand aimed at children, with the brand launch reported as planned for the end of 2026.
What the name means
‘Mach 33’ refers to the speed needed to escape Earth’s gravity and head into space, and was explained as standing for going beyond existing limits. It is also the name of the robot fashion brand the company is preparing.
According to ZDNet Korea, Choi Yong-ho explained that the brand name ‘MACH 33’ denotes the minimum speed a human needs to leave Earth for space. He said that ‘a world where everyone has a robot, just as everyone has a smartphone, will come’ and that ‘children will share their sense of fashion with their own robots’.
The name, in other words, expresses the direction the brand aspires to rather than a specification for robot clothing. The brand is aimed at children, with a launch reported for the end of 2026.
The problem of dressing a robot
A robot’s body is shaped differently from a person’s and carries an internal battery, so if a garment covers the battery area the machine heats up faster and can stop. The company said it resolved this through dozens of rounds of testing.
According to ZDNet Korea, the robots would shut down once battery temperature passed 80°C, and developing the outfits took about six to seven months. Unlike clothing for people, robot clothing is designed around the question of how the heat-generating areas are handled.
This account is the outlet’s relay of the production experience the company described on site. The exact number of tests and the details of how temperature was managed did not appear in the report.
The line that leads to the park
English-language reports placed the robot park as a continuation of the physical AI business that began with MACH 33 in May. In its pre-opening report of 7 July 2026, The Korea Herald introduced MACH 33 as ‘the world’s first robot fashion show’ alongside the roughly 8,000 early July reservations and the sold-out weekend shows.
That article said the official opening was scheduled for September 2026, but the official opening actually took place on 21 August 2026. According to the company’s official guide, the park occupies a roughly 16,500 m² (5,000 pyeong) site in Godeok, Gangdong-gu, Seoul, recorded cumulative pre-opening attendance of 20,000, and added 17 robot types at the official opening.
Seen as one continuous line, the fashion show and the park make the company’s direction legible. The company states in its official guide that it was the first to apply physical AI to entertainment rather than manufacturing or logistics, and the fashion show can be read as an instance of extending that application beyond the performance stage.
What changes when clothing is made for a robot?
Clothing is what makes a robot’s appearance legible as a character or a brand. At the same time it is an object covering a body that has moving joints and a battery. What this case shows is that deciding on a look and checking the effect on movement and heat have to be thought about together.
The reported heat problem and repeated tests describe the experience of making these particular outfits. They are not taken here as a verification standard or certification that applies to all robot clothing. Likewise, the space-related explanation of ‘MACH 33’ is the meaning built into the brand, not a statement of speed specifications for the garments or the robots.
Frequently asked questions
When and where was the MACH 33 fashion show held?
‘MACH 33: Physical AI Fashion Show’ was held on 28 May 2026 at Galaxy Robot Park in Gangdong-gu, Seoul, staged by Galaxy Corporation. ZDNet Korea introduced it as the world’s first physical AI fashion show.
How many robots appeared in the MACH 33 fashion show?
According to ZDNet Korea, ten robots took part in the MACH 33 fashion show and ten outfits were unveiled. The outfits followed ten concepts: love, happiness, dreams, thought, family, infinity, transhumanism, Mach, humanity and the universe.
What does the name MACH 33 mean?
According to Choi Yong-ho, MACH 33 denotes the minimum speed a human needs to escape Earth and head into space. It is the name of the children’s robot fashion brand the company is preparing, and does not describe a speed specification for the robots or the clothing.
When will the MACH 33 robot fashion brand launch?
According to a ZDNet Korea report of 28 May 2026, the children’s robot fashion brand MACH 33 is due to launch at the end of 2026. That was the plan at the time of reporting; developing the outfits was said to have taken about six to seven months.